Where Pragmatism
Meets Partnership
An independent brokerage and strategic advisory firm operating from the center of the whiskey industry.
Start a ConversationOur approach is direct, transparent, and rooted in integrity. We represent our clients' interests to help them procure the right liquid at the right time. We aim to understand the finished product and work as an extension of the brand's trusted team — delivering premium liquid with operational efficiency and the ability to grow with you over time.
We work with distilleries, Non-Distilling Producer brands, and institutional level capital partners across every stage of the bulk whiskey market — from new make and bulk whiskey to high-age, specialty inventory for premium releases.
Built for Today's
Whiskey Market
The bulk spirits market operates on relationships and information, but traditional brokerage models operate with rigidity. We meet the market where it is and help our clients understand their options from immediate buys to cadenced supply agreements for long-term volume forecasting.
Established & Emerging
Source the liquid your brand needs to grow and deliver. From project-specific procurement to long-term inventory strategy, we help brands build and protect their edge in the sourced market with trust and confidence.
Portfolios & Principals
Navigate the whiskey market with clarity. Whether evaluating specific parcels or deep portfolios, we provide market data, rigorous portfolio evaluation, and end-to-end transaction support tailored to effectively position you in the market.
Producers & Sellers
Connect your excess aged inventory with qualified buyers. We help our supply-side partners see the market more clearly, then work to facilitate transactions efficiently at terms that reflect the current market.
What We Do
Your partner for sourcing
the right barrels at the right time
We join qualified buyers and sellers of bulk American whiskey — from new make distillate to premium aged inventory — overseeing every step of the transaction.
Advisory ServicesStrategic Counsel.
Independent Perspective
The go-to advisory partner for brands, capital partners, and distilleries navigating the whiskey market. We bring institutional discipline to an industry built on patience and craft.
The Person
Behind the Work
Jack believes in whiskey as a shared story, one that takes trust and foundational relationships with the right partners to scale and grow. He partners with brands and a close network of capital partners, simplifying procurement, pricing fairly, and solving for the cost-intensive pieces of barrel ownership through unique, client-first solutions that most people ignore.
He's committed to building a model that is repeatable, straightforward, and efficient, so that liquid procurement feels like agency, not arbitrage.
Latest from the Market
Aged Barrels Are Clearing at New-Fill Prices
The supply glut is today's operating reality. Deals with meaningful volume attached are being done at barrel prices resembling new fill, rather than the aged market.
Read MoreBig Spirits Turned to Each Other — Then Walked Away
The quarter produced merger talks among some of the largest names in spirits. The talks both companies confirmed in late March did not survive the spring.
Read MoreMore Than Half of Drinkers Say They Are Moderating
Globally, beverage-alcohol value edged up while volume fell, and no- and low-alcohol products passed $6 billion in worldwide sales, up nearly 12 percent.
Read More
Start a
Conversation
Reach out to start a conversation to better understand our work, and paths to align with shared goals.